Since BingoBo is a category-based search engine that has categories and sub-categories built in, some people think that it looks very similar to Yahoo Directory and therefore BingoBo is a portal website.
As we know Yahoo's portal was pretty popular before 2000, which has categorized information provided and updated in a portlet style. This requires Yahoo to hire a large team of editors to manage the contents of their directories. Over the years, this model does not scale. Therefore, some people may think anything based on a hierarchical structure will fail sooner than later.
This is not true. Hierarchical structures are superior over flat structures for humans to memorize more information at the same time. It is a matter of how to design and present the information in such a way that will be mostly acceptable when online information is organized in a hierarchical manner. Without information categorization, we are not able to move forward to Web 3.0 in order to get more relevant information quickly and easily.
Here are the differences between BingoBo and a portal site:
1. BingoBo is a listing website instead of a content provider As you can see, BingoBo does not own any contents that is collected or provided by BingoBo human editors. Some human-powered search engines are popular because of their higher quality of links. However, their search results are limited due to the resource constraints. BingoBo learned the lessons from them and avoid the disadvantages but leveraged the advantages of utilizing human intelligence. 2. BingoBo collects information in a different way from portal sites BingoBo employs three ways to acquire information manually and automatically from the web. As said by Clay Shirky: "The only person who can categorize everything is everybody." First, BingoBo allows registered users to share their useful information to the public effortlessly. Second, BingoBo encourages affiliates to help the data entry and update services for various kinds of content providers and small businesseses. Third, BingoBo has a built-in system to integrate with online or local businesses for data entry and update automatically using software agents. 3. BingoBo lets you save the useful information in a self-organized way instead of using a personal portal We are all facing the problems of saving and organizing online information, especially after a search. BingoBo helps you to solve this problem by a few clicks via a pair of public/private views. Only with a category-based system may we achieve this goal. Other online systems also allow users to save their favorite information in a flat structure or with tags. They are scattered everywhere and not easily found by tags. 4. BingoBo provides information using "Pull" technology instead of "Push" technology Usually, a portal site provides all kinds of information that may or may not be interesting to you as a "Push". We know that it's not working well. We focus on letting users "Pull" the information when they request it and help them to save the useful information in a self-organized way. We also let the users choose what kind of information to save into their Private Web instead of tracking users online experience and push the information to them.
With that said, BingoBo finds its unique ways to achieve the goal towards Web 3.0 based on the previous search engines experiences. Please let us know if you have any questions or concerns.